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jeremy cabalona
Services
About
Contact
jeremy cabalona
Services
About
Contact
Services
About
Contact

A Little About Jeremy

Hello! I’m Jeremy, an award-winning marketing professional with a diverse range of experiences over the past decade in the industry.

I’ve worked with creative agencies, tech companies, media orgs, startups and some of the biggest brands in the world. ( I was right at the center of the early days of the social and influencer marketing industry)

Currently, I’m working freelance on influencer and marketing campaigns.

I am enjoying my time on Kauai reconnecting with family and making new friends. I love hiking, growing plants and spending time with my pup Tifa (she’s a little black Lab mix from the Kauaʻi Humane Society — a sweetheart!).

Resume

Download here

LinkedIn

jeremycabalona@gmail.com
808.278.7063

Work History

Creative Artists Agency

Brand Consulting Executive

2019 - 2022

AT&T Entertainment

Lead Marketing Manager

2017 - 2019

Twitter Inc + Vine

Marketing Strategist + Influencer Relationships

2013 - 2016

Dubsmash

Head of Content

2016 - 2017

Freelance: Social Marketing + Influencer Projects

Current

Skills & Tools

Social

  • Managed major brand and media handles (Instagram, TikTok, YouTube). I ran the @Vine social handle, among others!

  • Strong social copywriting experience

  • Strong media eye: photo, video capture and creative direction

  • Live event coverage

Account + Client Management

  • I love to work with clients. I’ve managed multiple major brand accounts

  • Experience with both creative direction and pure relationship management roles

  • Worked from the brand, talent representation and agency sides

Analytics + Reporting + CRM

  • Worked with many tools including: CreatorIQ, Sprout Social, Sprinklr, Hootsuite, FB Ad Manager

  • Data storytelling and analytics reporting

  • Executive and brand presentation experience

Recognition

Forbes 30 Under 30

Media, 2015

Shorty Awards

5x Winner

Case Study Client

Bose x HBO “House of the Dragon”

Influencer Campaign

Creative Client Lead

Bose hired our team at CAA to support their influencer and talent partner campaigns. For their Comic-Con sponsorship: they tasked us with creating a project to amplify their partnership with HBO “House of the Dragon.”

We pitched a strategic influencer campaign to speak to their target audience. We identified, negotiated with and creative directed talent.

My Role:

  • Directly manage the creative process with the client

  • Create, pitch and execute campaign creative

  • Oversee project casting, pitch and talent to the client

  • Negotiate with talent representatives and management

  • Work with talent on content strategy

  • Recap and present campaign results

Case Study Client:

Tissot Talent Campaigns

As Tissot’s talent and partnerships agency, CAA was responsible for creating and managing talent strategy. Our goal was to guide Tissot to new audiences via talent partnerships, activations and social campaigns.

Over the years, these campaigns included Tissot’s larger talent ambassadors through their existing NBA partnership — as well as emerging and established style and fashion influencers.

My Role:

  • Research and scout new creator talent partners

  • Pitch creative and execute talent-driven influencer campaigns to client

  • Work directly with client social and marketing teams as their top resource

  • Directly manage production partners and talent self-produced content

  • Recap and present campaign results

Kauai Things

Kauai Pride Parade & Festival

I am a member of the Kauai Pride Board, and help manage social media, content and partnerships.

I ran the social promotion and live event coverage on @kauaiprideparade social for 2025.

Collab Cafe Kauai

For as long as I can remember, I’ve wanted to properly learn about the craft of coffee. I finally made that happen with my time as a weekend barista at Collab Cafe Kauai.

I have LOVED the opportunity to learn about coffee from the best (Ben of Outpost Coffee) as well as absorb insights into the joys and challenges of running a small, independent business on Kauai.

Collab Cafe is such a bright place on Kauai, and I am so happy to be a part of the community Emily, Miguel, Ben and team have created on the island (and my matcha latte art is getting pretty good as well!)

Puppy!

Lastly, here is my dog Tifa! She’s almost two years old and was rescued from the Kauai Humane Society in June 2023.

She’s a good girl (obviously!) and loves running around the Wailua Homesteads dog park with her buddies.

Talk soon!

Mahalo

jeremycabalona@gmail.com
808.278.7063